Words by Pantone inc.
What is going to be important
in the interiors market for SS13?
Read on to find what our friends at Pantone
have to say: “To create the ‘magic’ that ultimately leads to sales in the
marketplace, colors for 2013 will need to coax and cajole, soothe or astonish,
renew and replenish,” said Leatrice Eiseman, executive director of the Pantone
Color Institute. “At the same time, there will be the consumer’s expectation of
practicality – what colors will have staying power and can be relied upon as a
steadying influence in unsteady times. Skillfully balanced color palettes that
play to their practical side, while satisfying their aspirations, hopes and
needs for something novel will remain key to enticing the would-be consumer or
client.”
Pantone
View Home + Interiors 2013 is a forecasting book that provides color and trend
direction, enabling designers to select the right shades and combinations for
home furnishings or interior spaces. The book contains visual inspiration,
suggested color harmonies, individual tear-out palette cards for each of the
nine forecasted palettes, swatches of the 75 forecasted colors, and images from
the forecast for use in presentations and storyboards. Highlighting additional
insight and directions, a summary page concludes the forecast with a
comprehensive color overview and a look at other factors influencing the world
of home furnishings and interior environments.
To enable digital design,
Pantone View Home + Interiors 2013 also includes Pantone Color Manager for
direct download of all Pantone Color Libraries into design software.
The nine palettes for 2013
are: Connoisseur, Glamour, New Old School, Rugged Individuals, Extracts,
Footprints, Sojourn, Surface Treatments and Out of the Ordinary.
The palette called Connoisseur takes
a fresh approach to celebrating the finer things in life while displaying a sense
of history and elegance. Whether it is the perfect plate or the smooth finish
of a simple table linen, these fine sensibilities are often reflected in a
choice of colors that are both sophisticated and refined, yet not without a
touch of understated drama. The colors are a compilation of monochromatic
violets and orchids, liquid pink, deep mahogany, alyssum white and beechnut
green, all reflected against champagne beige and silver.
The very word Glamour expresses
what this palette is all about. Sleek and sensuous, it is very much reminiscent
of the Art Deco era interpreted with contemporary influences. There is
something very personalized and unique in the beguiling styling that involves
both confidence and flair. Colors adequately reflect the mood of a bygone era:
Rio red, and Monaco blue, deepest tap shoe black and chinchilla, ethereal gray
moonmist and jasper teal. To add more glimmer to the glamour, there is both
silver and champagne beige.
Another palette emphatically
connected to heritage and history is New Old School. Adding a twist to a
somewhat “preppy,” collegiate and classic palette, it celebrates the hues
typically found in iconic flags and banners. The styles are also reminders of
the past, yet some sport a new contemporized look. There is ribbon red, bright
white and sodalite blue, while nautical blue salutes breen and ultramarine
green. Gargoyle and microchip grays draw a visible link to the contrast between
the old world and the new.
Ranging from out West to the
Outback, picking up the “ole” of the gaucho along the way, cowboy and cowgirl
styles ride firmly into interiors. These are the Rugged Individuals who
encourage and inspire the natural shadings of the prairie, polished leather,
weathered wood and animal hide, while the earthiness of raw sienna tones blend
with the inevitable classics of both vintage indigo and stonewashed blue jeans.
Taking orangey and spice
tones to a new level, Extracts employs
flavorful notes of color along with suggestions of appealing scents to create
combinations that are zestful, pleasing, piquant and often unexpected. There is
a subtle taste implied in this palette that evokes a somewhat exotic top note
in spiced coral, brandied melon and apple cinnamon. The quiet presence of dusty
pink and baked clay is refreshingly balanced by a tart, green banana.
Footprints is a palette that leads us down
a path to vibrant tribal colors. These are steps that are not taken lightly,
but instead are bold, forthright and very directional. Following the seductive
rhythm of tangerine tango are peacock blue, a fiery pink flambe and
solar-powered yellow. A verdant yellow green called oasis provides respite from
the heat of Sudan brown.
The Sojourn palette
takes us on a journey, one that is a bit more magical and intricate, as reflected
in the compelling mixtures of a heady Syrah wine hue, the purpled intensities
of a blackish plum, and the rosy glow of foxglove and Baton Rouge fuchsia
against pampas and the green winter moss. All are nestled comfortably within
the grounded organic hues of cobblestone and shitake.
Surface Treatments is a highly textural palette
that adeptly utilizes smooth and nubby – polar opposites in a tactile world. It
likewise embraces the liquid colors of ocean, sea and air such as Maui blue,
vapor blue, and a more tempestuous tornado gray, along with the land-locked
colors of fallen rock and birch, combined with a vegetal agave green. Medal
bronze adds yet another dimension and patina to this diverse yet compatible
grouping.
Quirky, odd, whimsical and
even a bit obtuse, Out
of the Ordinary products immediately capture the
imagination of the beholder. It can be styling, texture, shape or design that
reaches out to tempt the eye, but most frequently it is the color that captures
instant attention and awareness. Colors like bonnie blue, pureed pumpkin and
chocolate truffle are deliberately enticing, while amber green, linden green,
golden rod, bright violet and rosebud round out this creative array.
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